Week Four

Website: 

The website I chose this week is really interesting. It's the website for a mental health consultant company called Psych & Psych. The home page of the website lists common symptoms of mental health issues and visitors can click the symptoms to find out information behind what may be causing them. The aim of the site is "To make psychology digestible for the masses". What makes it good is that it takes a really fresh approach to mental health and psychological issues. The site is really accessible and easy to understand. The way the information on the site is presented, along with the graphics and typography used gives it a sort of lighthearted feel. I like it because I think the design of the site could also help to absolve some of the stigma anyone might have about looking up mental health issues. It has no institutional feel whatsoever, and manages to be quirky without undermining the seriousness of mental illness. I think the site is a step in the right direction in terms of the way mental illness should be approached and I wouldn't change anything about it.

Logo:
This week's logo is for a Norwegian wedding photography company called sparks studios, designed by Nick Brue. It's a good logo because it is a direct representation of the company's services, executed in a clever, quirky way. The design is subtly brilliant in its simplicity; it uses minimal shapes to create not only one, but two coexistent images in a way that perfectly represents the company. I like everything about this logo from the images, to the font, and even the colour. I especially like the colours, actually. The sort of taupe-y/champagne colour is atypical, I wouldn't ever think to use a colour like that, but against the white background it looks great and definitely gives off a wedding vibe.